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2.10.2014

5:31 Jérôme F/W 2014 Collection


Collage of 5:31 Jérôme NYFW
Hello Loves! Yesterday I had the pleasure of being backstage at 5:31 Jérôme, as well as attending the presentation. Hair and makeup were keyed by Matt Fugate for CHI Haircare and Hayden Tee for Inglot Usa.

The feel of the collection was Modern Hunter, but tailored.  Think utility chic, with pops of plum, pink, and navy, along with accents of gold. Everything was well fitted, no fussy details, perfect for fall/winter.

All of the pieces has their own specific hash tag, so that you could tag your fave look. I thought that was a great way to integrate social media and audience participation.

Backstage, 5:31 Jérôme, NYFW, Beauty with a Twist, Inglot, beauty, makeup
Here we have Hayden from Inglot, explaining the makeup look. Jérôme wanted a doll-like look (like a Kewpie doll), flushed cheeks, porcelain finish.  Using Inglot gel liner and gold eye shadow, a graphic brow was applied, to contrast with the ethereal feel of the makeup and hair, as well as coincide with the pops of gold in the collection.

backstage, 5:31 Jérôme, NYFW, Beauty with a Twist, Inglot, beauty, makeup
I loved her pastel pink hair but I'm a little biased when it comes to hair color, haha.

backstage, 5:31 Jérôme, NYFW, Beauty with a Twist, CHI Haircare, beauty,
CHI Haircare was on hand to style the hair. Matt explains the idea behind the hair, " Jerome really wanted to give a nod to Brigitte Bardot, to women empowerment, and really wanted the hair to exude a lot of strength in femininity and beauty. He has a lot of architectural lines in his collection, so he wanted the hair to contrast and just be flowing."

backstage, 5:31 Jérôme, NYFW, Beauty with a Twist, CHI Haircare, beauty,
The hair was first prepped with CHI Infra Texture Dual Action Hair Spray, for buildable, soft, texture.

backstage, 5:31 Jérôme, NYFW, Beauty with a Twist, vision board, beauty, makeup
The vision board backstage. 

backstage, 5:31 Jérôme, NYFW, Beauty with a Twist,Chi Haircare, beauty
CHI hair products used

5:31 Jérôme, NYFW, Beauty with a Twist, Inglot, beauty, nails, nail polish
I couldn't forget to mention the nails! Two coats of Inglot nail polish, in a shimmery charcoal gray were applied, followed by a coat of a smoky green.  

Doesn't it look like remind you of a black pearl?

They had the cutest cupcakes, with gold flakes. Also on hand were cocktails infused with tea.

I can't wait to see what else 5:31 Jérôme has in store!

Let's get social!

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